There are so many things you need to do to have a successful blog. Not just only posts need to be well-written, helpful, and relevant to your target audience, but you've also got to make sure you're promoting them correctly and on right posting time.
Use your blogs to your advantage with these 10 content strategies:
1 Promote new products and services
2 Position you as an expert i.e. offering tips, advice, and guidance to readers.
3 Announce new or recently completed projects, launches, etc.
4 Share flattering stories about your company, for example, how you went out of the way to provide great service.
5 Publicize accomplishments, awards or industry recognition
6 Blog hosting platforms can be an easy way to manage your blog content without needing to know anything about HTML, uploading files, etc.
7 Search engines love blogs, so in general, it’s likely your blogging will get noticed in search engines well before content on a new website would get noticed.
8 Advertise job openings
9 You can use a free blog hosting platform so your blogging efforts cost you nothing but some time and a little effort
10 Answer customer questions